The Associated Press is reporting that the new Microsoft commercial featuring Bill Gates and Jerry Seinfeld is bombing with viewers. The Baltimore Sun's pro-Mac columnist David Zeiler is claiming the reasons why the commercial doesn't do what Apple's PC versus Mac ads do is because there are no real benefits for using a PC running Vista over a Leopard-fueled Mac. Excuse why I file this under non-objective journalist run amok on keyboard.
Granted, Vista is not the greatest OS around; hell, it's probably dead last. But the point is that the commercial is not about Vista; it's really supposed to be about nothing computer-related at all. The idea behind these commercials is to show that Microsoft has become so integral with the world at large that their OS-helmed processes are running behind the scenes which allows for two people to talk about absolutely nothing and still get things accomplished.
You've got Seinfeld, who is not in full-on shill mode (like the one for AmEx with Superman while he was still shooting his sitcom or the one for HP to plug the theatrical release of his Bee Movie). And Gates has already left the company but is still the face of Microsoft. So, if the overall plan is to reveal how big Microsoft has become, why not go for the quirky slow burn at the beginning of the series of commercials? With the players involved, it makes sense not to hit the viewers over the head with blatant mugging to pimp Vista and go a more sublime route.
Here's the clip below. Am I wrong? If so, please nlighten me.
Monday, September 8, 2008
Seinfeld brings "nothing" to Microsoft's new ad
Posted by
Britt Schramm
at
9:45 AM
1 comments
Labels: Commercials, Jerry Seinfeld, Microsoft
Wednesday, May 7, 2008
How To Get Free MP3s Part 1: "Falling Away" - Sprite Commercial
If you have been watching the NBA playoffs as feverishly as I have, the generous people at TNT have been bombarding you with this Sprite commercial about the local park kids jumping into the court which magically turns into a pool. The ending image is the one shown above.
The snipet of the song that is played during this commercial is very hooky and I was curious in finding the song and the person/group who played it. After a quick 2 minutes of googling, I found this post from Duncan's TV Ad Land dated November 2005 which not only detailed the name (Falling Away) and origins of the song (it was made by a sound house), but listed the lyrics to the song, a link to a Quicktime version of the commercial and a detailed list to get the free MP3 of the song.
The one problem - you have to go through about 100+ useless posts from idiots. And since this blog is not only a wealth of entertainment value but also a public service forum, here's the list to score the free swag:
- Go to the German Sprite Website (beware - the language is in German)
- Click on the words Sound & Download
- Click on the words MP3 Download
- Enter Makari in blank field then click Go
- Click the checkbox for the version that you want (Original, Go Disco, Chill Out, Elektro Pop, or Urban Beat version) and click on the words MP3 Herunterladen
Posted by
Britt Schramm
at
3:43 PM
0
comments
Labels: Commercials, Free MP3
Sunday, March 23, 2008
Dew Easter..
Here's to a great Easter to all. In honor of said holy day, here's a spoof of the old "Davey & Goliath" claymation by PespiCo.
Posted by
Britt Schramm
at
11:23 AM
0
comments
Labels: Commercials
Tuesday, March 18, 2008
Product Placement - Iron Man and Audi
Posted by
Britt Schramm
at
7:51 AM
0
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Labels: Cars, Commercials, Iron Man, Trailers